How to Improve Your LinkedIn Messages
If you’ve spent any time on LinkedIn, I’m sure at some point you’ve received unwanted ‘sales pitch’ messages from other LinkedIn users. Many of them launch straight into sales speak, telling you all about them and their business – Yawn! First contact on LinkedIn has to be about enquiring, not…
Lead Generation – Thinking Outside The Email Box
Email marketing has long been seen as the primary outreach for all businesses. After all it offers a low cost, broad-reach platform to message out to your prospects and customers. However, with over 100 billion emails sent every day, it’s becoming harder to be noticed. We understand and agree that many…
How LinkedIn InMail Changes Will Affect You
LinkedIn have recently announced that the way in which InMails are used will change from 1st January 2015. A detailed breakdown of all the changes can be found at the end of this post, but for now we’ve tried to summarise the important changes below: Starting in January 2015, any…
How To Have A Successful Exhibition
I was speaking to an exhibition stand builder earlier today who told me the sad story of a business that had a great stand but still wasted tens of thousands of pounds on the exhibition, due to poor preparation and follow up. So you’ve made the decision to exhibit…..great. Now…