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Category Archives : Lead Generation App of the Month

ProofHQ – Branching Out Europe App of the Month

On August 26, 2015, Posted by , In Lead Generation App of the Month, With No Comments

The process of creating sales or marketing content and getting it approved for use is often far from straightforward. Draft document version one will need colleagues’ feedback – usually a mix of verbal and written comments – to produce version two and so on, until there’s an end product which…

Hootsuite – Branching Out Europe Lead Generation App of the Month

Many businesses are seeing the benefit of social media. Social media gives you an unparallelled opportunity to research, monitor and engage with people who are relevant to your business. This can include existing customers, prospects, influencers within your field and even competitors. The management of this across different social networks…

Agile CRM – Branching Out Europe Lead Generation App of The Month

On June 15, 2015, Posted by , In Lead Generation App of the Month, With 1 Comment

Marketing to your prospects and customers in a way that automatically segments and targets, based on how they interact with your brand, is the dream for many marketing departments. For years this capability has been something that could only be achieved with expensive ‘enterprise’ style platforms that have been built…

Profile Views – Branching Out Europe Lead Generation App of the Month

On May 13, 2015, Posted by , In Lead Generation App of the Month,LinkedIn, With No Comments

At Branching Out Europe we’re always striving to make social media more valuable to us and our clients. This is why our app of the month award for May 2015 is the chrome web browser extension Profile Views. This application allows you to easily see any LinkedIn users who have…

Zapier – Branching Out Europe Lead Generation App of the Month

On April 27, 2015, Posted by , In Lead Generation App of the Month, With 1 Comment

The Branching Out Europe app of the month for April 2015 is the application integration software Zapier. More and more marketing and sales professionals are using various low-cost, cloud-based applications to help implement sophisticated lead generation processes. These apps can help automate marketing, nurture leads and provide better customer service. Although using…

Followerwonk – Branching Out Europe Lead Generation App of the Month

On March 18, 2015, Posted by , In Lead Generation App of the Month, With 1 Comment

The Branching Out Europe app of the month for March 2015 is the Twitter search tool Followerwonk. There have been many articles written on how to use Twitter for business, but the reality is that a large majority of B2B organisations struggle to gain real commercial value from the social…

Active Campaign – Branching Out Europe App of the Month

On February 25, 2015, Posted by , In Lead Generation App of the Month, With 4 Comments

Our February 2015 app of the month is the marketing automation software Active Campaign. There are several very good marketing automation tools available online, which allow you to set predetermined actions based on how prospects and customers engage with your marketing.  However, with a feature list that is longer than any…

Unbounce – Branching Out Europe Lead Generation App of the Month

On January 15, 2015, Posted by , In Lead Generation App of the Month, With No Comments

Our January 2015 app of the month is the landing page creator Unbounce. There are various landing page software providers available online, all of which will allow you to create responsive and dedicated landing pages. However, with a market leading user interface and support, Unbounce in our experience is the…