With the maturity of social media in business over the last few years, many B2B organisations are realising the true value it can provide. Whether you use social media to help sell products directly or use it as one piece of your lead generation process, taking a planned approach that fully integrates social media into your overall marketing strategy will give you the best chance of generating new business.
If you’re not sure about how social media can help your business, take a look at these amazing social media stats in our infographic below:
If you want to find out how to use the power of LinkedIn to generate new leads for your business, download our free eBook below:
