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Hootsuite – Branching Out Europe Lead Generation App of the Month

Many businesses are seeing the benefit of social media. Social media gives you an unparallelled opportunity to research, monitor and engage with people who are relevant to your business. This can include existing customers, prospects, influencers within your field and even competitors. The management of this across different social networks…

All Change (Again): LinkedIn Connections Export Reinstated!

On July 27, 2015, Posted by , In LinkedIn, With No Comments

Last week, I shared an article on LinkedIn’s change of policy regarding exporting Connections data – https://www.linkedin.com/pulse/yet-another-linkedin-change-disabling-your-export-del-jones – and how the Connections data export function had been disabled. Well, no sooner had the ink dried … it would appear that LinkedIn have reinstated the feature … for now at least!…

(Updated) Yet Another LinkedIn Change – Disabling Your Connections Export

On July 24, 2015, Posted by , In LinkedIn, With No Comments

(NOTE: It seems LinkedIn does sometimes listen to it’s users. LinkedIn have now reinstated the connections export function. We’ve written a new article explaining exactly how to export your connections here) LinkedIn have a habit of tinkering with the platform features without warning. On July 22nd, LinkedIn’s Connections data export function, (the…

How to Improve Your LinkedIn Messages

On July 6, 2015, Posted by , In Lead Generation Advice, With No Comments

If you’ve spent any time on LinkedIn, I’m sure at some point you’ve received unwanted ‘sales pitch’ messages from other LinkedIn users. Many of them launch straight into sales speak, telling you all about them and their business – Yawn! First contact on LinkedIn has to be about enquiring, not…

Using LinkedIn for Lead Generation in 2015 – INFOGRAPHIC

On June 26, 2015, Posted by , In Infographics,Lead Generation Advice, With 2 Comments

At the time of writing, LinkedIn currently has over 350m users worldwide, with 15m users in the UK alone. If you take a moment to consider those statistics, they’re pretty staggering. In 2015, LinkedIn is by far the most popular B2B networking tool, giving you the ability to identify, communicate and…

Agile CRM – Branching Out Europe Lead Generation App of The Month

Marketing to your prospects and customers in a way that automatically segments and targets, based on how they interact with your brand, is the dream for many marketing departments. For years this capability has been something that could only be achieved with expensive ‘enterprise’ style platforms that have been built…

What is Social Selling?

On June 3, 2015, Posted by , In Social Selling, With No Comments

There is a great deal of noise at the moment around ‘social selling’, but what is it and why is it important for every sales person to understand and use? Social selling isn’t new. Nope sorry folks, we’ve been doing this ever since the first market stall was established, millennia…

Profile Views – Branching Out Europe Lead Generation App of the Month

At Branching Out Europe we’re always striving to make social media more valuable to us and our clients. This is why our app of the month award for May 2015 is the chrome web browser extension Profile Views. This application allows you to easily see any LinkedIn users who have…

Zapier – Branching Out Europe Lead Generation App of the Month

The Branching Out Europe app of the month for April 2015 is the application integration software Zapier. More and more marketing and sales professionals are using various low-cost, cloud-based applications to help implement sophisticated lead generation processes. These apps can help automate marketing, nurture leads and provide better customer service. Although using…

Social Media Stats – How Social Media Can Help Your Business in 2015 [Infographic]

On April 16, 2015, Posted by , In Infographics,Lead Generation Advice, With No Comments

With the maturity of social media in business over the last few years, many B2B organisations are realising the true value it can provide. Whether you use social media to help sell products directly or use it as one piece of your lead generation process, taking a planned approach that fully integrates…