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Category Archives : Data

Making Out Of Office Message Content Accessible

On March 29, 2016, Posted by , In Data, By ,, , With No Comments

We all receive Out of Office messages from every email campaign we run. Yet how many of us actually process this information so that we keep our marketing databases up to date? Are we missing extra phone numbers, emails confirming named deputies and alternative contacts who might be of interest…

How accurate is your data?

On February 17, 2016, Posted by , In Data,Lead Generation Advice, With No Comments

You’ve probably invested a significant amount of time, money and resources over the years collating your marketing database. You’re most likely already emailing, sending newsletters and generally keeping in touch with your contacts in the hope that they’ll eventually buy from you. However, have you ever considered how accurate your…